The adventure of the Wild women's ready-to-wear brand began a few years after the creation of our Hipanema jewelry brand. It seems that the spirit of the Brazilian samba has taken us much further than the beach in Rio where Delphine and Jenny first met.
The iconic swimsuits,
From bracelets to necklaces and from threads to needles, without premeditating anything, we created swimsuits that took up our Brazilian bracelets and this huge worldwide success encouraged us to continue developing ready-to-wear collections for women. Dresses, hats, t-shirts, mini shorts, we started with a very "beachwear" ready-to-wear collection and little by little the brand grew and emancipated itself from its big sister Hipanema.
We went from Hipanema to Amenapih and finally in 2020 we decided to change the name of the ready-to-wear brand to stick more to its DNA. If the two brands of women's jewelry and ready to wear have in common the beach, travel and far away, we wanted to assert more the strong and unique character of the brand Wild.
As an all-terrain rider,
We spent a lot of time brainstorming with all our teams to find the name that would best characterize it and it is the name Wild, which by its state of mind, won our votes. The Wild woman is a woman ready to go anywhere! She is free and asserts a character that distinguishes her from other women. Her wardrobe is made up of strong, identifying pieces. Always colorful, joyful, feminine but practical and comfortable for this all-terrain rider who needs to go everywhere.
Today, Wild is not only a widely acclaimed ready-to-wear brand for women, but it has also become a highly colorful accessories brand with collections of bags, hats and belts. Our best seller is now the scarf, which we like to illustrate with new designs with each new collection.
€37.00 - €200.00